About Us

Where skincare meets science and tradition meets modern self care

PROUDLY AESTHETE

At Aesthete, we believe beauty begins long before the mirror. It begins in the quiet, unspoken rituals — the way you care for yourself when no one’s watching. We create with intention: high-grade mulberry silk, crafted not just for how it feels, but for what it does. To your skin. To your hair. To your sleep. And ultimately — to you. Born from a deep respect for traditional luxury and modern skincare science, Aesthete reimagines a forgotten truth: What touches you for 8 hours a night should serve you — not sabotage you. We’re proud to bring you a fabric once reserved for royalty, now thoughtfully designed for your everyday self-care. Because your pillowcase isn’t just a fabric. It’s the foundation of your glow. This is more than silk. This is your beauty sleep — redefined.

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What's In a Name?

aesthete [es-theet]
The name Aesthete comes from the word aesthetic — it means someone who deeply values beauty, quality, and intention. That’s exactly what we stand for. At Aesthete, we believe self-care should feel as good as it looks. Thoughtfully designed, naturally luxurious — everything we create is made to elevate your everyday.

Logo Design

The logo features a simple yet meaningful design: an "A" with a halo resting on top. This symbolizes the significance of sleep, which consumes one-third of an aesthete's life. It underscores the idea of prioritizing beauty and wellness, ensuring that they intersect seamlessly within the realm of every dream.

FROM THE FOUNDER

Hi, I’m Priya — the founder of Aesthete. With a background in commerce and fashion business management, I’ve always been passionate about the intersection of beauty, fabric, and wellness. But it wasn’t until I faced my own skincare struggles that the idea for Aesthete truly took shape. Having sensitive and dry skin, I found myself constantly trying new skincare products — investing in serums, moisturisers, and nighttime routines. But no matter how much I did, the results never lasted. That’s when I realised the problem wasn’t what I was putting on my skin… it was what I was sleeping on. Cotton and satin pillowcases were absorbing my skincare, drying out my skin, and damaging my hair overnight. In my search for something better, I discovered mulberry silk — a fabric long cherished for its natural benefits, and the highest-grade silk used for centuries, even by royalty. And that’s when Aesthete was born — to bring this luxurious, skin-loving fabric into everyday routines, without compromise. Think of it as beauty sleep, but redefined — where skincare meets science, and tradition meets modern self-care. Because when you spend 8 hours sleeping, every detail should work for you — not against you.